Clients Love Firefly



Client: Sharsheret

Sharsheret is a national not-for-profit organization supporting young women and their families facing breast cancer. The organization had a strong desire to have a greater online presence that reflects the breadth of programs and services it provides.


Sharsheret requested a complete redesign of its website, along with a comprehensive audit of its online engagement activities. The organization wanted to grow its online presence that reflects the breadth of its programs and services, with the aim increasing fundraising and awareness of the organization in the Jewish community.

The Sharsheret website was outdated in terms of design and functionality, and the look no longer reflected the organization. Site visitors found it challenging to navigate and find information, and the organization had difficulty maintaining the site.


Firefly designed and built a new website for Sharsheret on the Drupal platform. The new website focuses on users navigating to content that is most relevant to them by selecting their demographic and/or what stage of the diagnosis they are in.

The site also uses images and content to show the breadth and reach of Sharsheret activities and invites users to get involved through events, donations and the Sharsheret Blog.

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