Clients Love Firefly

Featured Strategy Projects

Grameen Foundation

The work of the Grameen Foundation focuses on harnessing the underappreciated strengths of the poor, an approach inspired by Nobel Laureate Muhammad Yunus and the Grameen Bank in Bangladesh. Firefly designed and developed a responsive website on the Drupal platform that focused on optimizing the organization’s robust content, engaging donors, and showcasing the Foundation’s role as a champion of innovation in the world’s poorest regions.

National Marrow Donor Program

National Marrow Donor Program’s Be The Match Foundation wanted to engage college students and encourage them to join their life-saving marrow donor registry. The core component of their program was a re-imagined use of Blackbaud’s TeamRaiser peer-to-peer tool set.  Firefly provided a comprehensive plan to turn their brilliant ideas into reality just in time for freshman orientation!

Smile Train

Smile Train is always looking for innovative ways to increase engagement among their supporters. Their online engagement toolkit was already full of effective programs including athletic events and peer to peer fundraising. Smile Train was ready to expand their online ecosystem by adding an online community called Cleft World, designed by Firefly and built on the Small World Labs system.

Friends of the Earth

Friends of the Earth (FoE) was reaching the end of the year and had no online fundraising plan on the table. They called on Firefly to assist with creating an online fundraising strategy fast using the Salsa tools they had.

Morris Animal Foundation

Based in Denver, Morris Animal Foundation advances health and wellness research for animals. Seeking a fresh website that served their diverse audiences, MAF contracted Firefly Partners to design and build over the course of six months a new main site and develop tools that would allow donors and supporters to engage with the foundation easily.

Colon Cancer Alliance

Based in New York City, the Colon Cancer Alliance (CCA) is the oldest and largest national patient advocacy organization dedicated to ending the suffering caused by colon cancer. In order to increase rates of screening and survivorship, the CCA provides patient support, public education, supports research and conducts advocacy work across America.

Friends of the Earth

Friends of the Earth (FOE) and their federation of grassroots groups in 77 countries defend the environment and champion a more healthy and just world. They are progressive environmental advocates who pull no punches and speak sometimes uncomfortable truths to power. Their approach has yielded victories protecting the planet and its people for four decades. FOE had been aggressively implementing online fundraising and online advocacy campaigns to engage users. However, FOE staff did not have the expertise to evaluate the effectiveness of its website, advocacy, email or fundraising campaigns. Firefly was engaged to provide analysis and strategic planning services to help define the direction of future online communication efforts.

Children's Defense Fund

The Children's Defense Fund (CDF) grew out of the Civil Rights Movement under the leadership of Marian Wright Edelman. Firefly assisted CDF in the development of a long-term online fundraising plan that included specific goals, began soliciting donors more regularly and was coordinated with their direct mail campaigns.

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